After much deliberation the UK's regulators of communications (Ofcom) have banned three year cell phone contracts. The maximum contact length has been set at 24 months. Cell phone providers are also offering 1 year or 18 month contracts. Network providers must now also offer a 12 month term to their customers.
sim card only contracts, based on customers supplying their own cell phone, are still popular with users who do not want long term contracts.
The reduced term makes it easier for users to upgrade phones and switch to cell phone plans.